Building a top tier Sportsbook & Casino at Penn Interactive

The Barstool Sportsbook and Casino launched in September 2020. The mobile and website take thousands of real money wagers on popular sports daily. Since then we’ve been taking the sportsbook from a flashy new competitor in the business to one of the top books in the US. Recently, the Casino has been marked #1 by Eilers & Krejcik. I went from a UX Designer to the UX Lead in little over a year. As UX Lead, I oversee all UX design on new features and improvements and manage the UX designers and writers.

June 2020 - December 2022

Responsibilities

  • Managing the UX Design Team, including improving processes, mentoring talent, sprint planning, running design workshops, and culture events.
  • Journey mapping new features into simple experiences
  • Designing and maintaining user flows
  • Building Figma and Axure interactive prototypes
  • Designing and maintaining screens and their states
  • Integrating with development teams and product managers
  • Working with UX Research team to discover problems and test new features

Design projects for Barstool Sportsbook are currently hidden.

Please contact me if you want to view the work I did with Barstool Sportsbook.

In the meantime, you can access Barstool Sportsbook & Casino and kick the tires, even if the Sportsbook isn't live in your state.